Challenge #1
How do you introduce smart electric & water meters to a city’s customer base and broader community?
bdub relations’ answer: Bill inserts posters & info cards around town, Town Hall meetings, radio ads and a web page (no social media allowed in this case).
Surprising result: The City recruited more volunteers than anticipated for a pilot energy conservation program.
Challenge #2
What helped a small but mighty social services agency reach out to potential new supporters?
bdub relations’ approach: Engagement and social media strategies for building community.
Impact: Agency hired new Development and Marketing Manager to implement broader outreach approach earning new connections and early financial wins.